Prestige Sustainable Skincare & Cosmetics Launch + Packaging

Prestige Cosmetics, a sister brand of Adore Me, introduced a sustainable line of skincare and makeup products that required a distinct look and feel to set it apart from their existing offerings. The goal was to communicate to customers that this line was both sustainable and unique.

I designed all the packaging for this launch, collaborating closely with vendors to ensure adherence to manufacturing guidelines and compliance with all requirements. The visuals were crafted to be as sleek as possible, elevating the line's premium appeal on the shelves of Target and CVS. To further enhance its uniqueness, the launch was infused with a refreshing minty green, perfectly complementing the brand's recently reimagined soft color palette. This, paired with the simplicity and vibrancy of the rebrand, created a cohesive and elevated identity for the new sustainable line.